Marketing Automation

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Connect your data to create journeys that engage your audience and get them to take action
Marketing automation turns isolated data into orchestrated email, SMS, social and onsite experiences that feel personal at scale. As a specialist marketing automation consultancy and full-service marketing automation agency, we design journeys that drive revenue while your team focuses on strategy.

From ecommerce marketing automation that boosts repeat orders to email customer journeys that nurture high-value leads, we prove the benefits of marketing automation every day.

Why choose us?

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  • Certified experts across all major marketing automation platforms
  • Data-driven decisions from day one
  • Full-funnel view that aligns marketing, sales and customer success
  • Fast time-to-value with quick wins first
  • Partnership approach with shared KPIs and transparent reporting

Platforms and tools we work with

Salesforce Marketing Cloud • Adobe Campaign • Selligent Marketing Cloud • HubSpot • Marketo • Campaign Monitor • Mailchimp • Klaviyo • Iterable • Customer.io and more marketing automation software.

Benefits of marketing automation

  • More revenue per contact through super relevant offers
  • Shorter sales cycles with always-on lead nurturing
  • Better customer loyalty through triggered ecommerce marketing automation
  • Lower operational costs with smart marketing automation tools
  • Transparent ROI with end-to-end attribution
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Strategy and audit — find automation opportunities

Journey gap analysis and funnel KPI mapping

Martech stack and marketing automation platforms review

Roadmap that delivers ROI fast

Platform implementation — set up for success

HubSpot, Marketo, Salesforce Marketing Cloud, Adobe Campaign, Selligent Marketing Cloud

Data model configuration, API and CRM integrations

Clean data in the marketing automation software you already own

Email marketing automation — send timely messages

Welcome, onboarding and re-engagement flows

Welcome, onboarding and re-engagement flows

Salesforce email automation, Campaign Monitor and Mailchimp specialists

SMS and messaging automation — reach customers instantly

Behaviour-based triggers on WhatsApp, push, in-app and SMS

Compliance and opt-in management across Klaviyo and other tools

Real-time mobile touchpoints that cut through the noise

Lead nurturing workflows — turn interest into revenue

Scoring and lifecycle stage logic

Progressive profiling and sales-ready alerts

Progressive profiling and sales-ready alerts

Omnichannel journeys — connect every touchpoint

Email, SMS, paid ads, social and web personalisation

Conditional branching and ongoing A/B experimentation

Consistent brand experience on the marketing automation platform of your choice

Customer data integration — unify profiles and events

CDP and data-warehouse connections

First-, second- and third-party data syncs

Real-time event tracking powering every automation rule

Personalisation and segmentation — talk to the individual

AI-driven recommendations and predictive audiences

Multilingual content variants for global campaigns

1-to-1 conversations at scale

Analytics and optimisation — optimise every send

Custom dashboards and cohort reports

Attribution modelling and continuous testing framework

Actionable insights on the real benefits of marketing automation

Marketing automation training — upskill your team

Bespoke workshops and playbooks

Platform certification paths

Ongoing coaching and support

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Lisbon HQ

Av. Marginal, Ed. Pq. Oceano, 4º, 2780-332, Oeiras

Tel.: +351 21 454 45 45

Boston

WeWork c/o WYgroup USA, Inc.
33 Arch Street, Floor 17, Boston, MA 02110

Tel.: +1 857 285 0503

Oporto

Centro de Inovação — UPTEC
R. Dr. Júlio de Matos 828, Gabinete 18/19

Tel.: +351 22 073 13 65

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How can we help you?